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March 25, 2026

The First 30 Days Rule

The first 30 days in any new role have one job: observation. Not change. Not fixing. Not proving yourself. Watching.

Most leaders walk in with a plan. That's understandable. You were hired to improve things, and you've been thinking about it since the interview process. But the plan was built on incomplete information, and acting on it before you've seen how things actually work is how you create problems you didn't inherit.

The discipline is this: nothing changes in the first 30 days. Not because change isn't needed. It almost always is. But because the difference between a change that sticks and one that creates resistance is whether it was built on what you actually observed or what you assumed.

In the first 30 days, you're learning three things. What's actually working, and why; and more importantly, is it working for the reasons people think. What's being held together by force of will rather than good systems. And where the real energy and opportunity live.

The third one is the most important, and it's the hardest to see if you're already moving.

You come out of that period with a much clearer model of what needs to change and, critically, how to frame those changes so people understand why. That framing is what separates a leader who builds momentum from one who builds friction.

An amateur makes the change. A professional earns the right to make it.

Everett Steele
Everett Steele Founder of Meridian, a venture studio building software companies with AI. He writes about operations, building, and the way he thinks about both. Father, Husband, Veteran, ATLien. Connect on LinkedIn